Time to take a new look at LinkedIn
LinkedIn has many wonderful attributes and a ton of capabilities and possibilities. You may have a LinkedIn account, but maybe you’re not taking as much advantage of it as you can or should. If you haven’t already, the first thing you should do is make sure your LinkedIn profile is complete. People will no doubt check out your profile, and you want to make sure that they can get to know you through your profile, want to connect with you, and want to interact and engage.
Leveraging LinkedIn to Manage Your Clients
You can think of your LinkedIn profile as a detailed business card. Well, you are right on the point. However, it’s so much more than that, and if you don’t know all (or most) of its potential, it’s time to educate yourself on everything LinkedIn has to offer. The fact is that everyone needs to manage their customers, whether you use some kind of fancy tool to achieve it or not. LinkedIn can definitely do that for you. You just need to figure out how to make it work for your business.
When it comes to online social networking, LinkedIn is the one for professionals to use. You probably have all kinds of valuable connections that you might not even be aware of. One of the great things about LinkedIn is that after a person has created a profile, they can usually be accessed at that particular URL for all eternity. Chances are, you’ll find it to be a really great (and useful) feature. In fact, that information not only stays the same, but also gives you other valuable information that you will no doubt find useful. It tells you when your LinkedIn connections have birthdays, work anniversaries, etc.
You might be surprised how far a simple birthday or anniversary wish will go in your relationship with the other person when it comes to solidifying your relationship with that person. You’ve probably noticed that there are two versions of LinkedIn: one that’s free and one that costs money. In some cases, the one that costs money is superior to the free one. However, in the case of LinkedIn, the free version is perfectly acceptable and there is a good chance that you can get everything you need from the free version without missing a thing.
Turning to your LinkedIn connections for help
You can experience many times when you have a question that torments you. You may not have the resources for that particular problem and are not sure where to turn. Well, LinkedIn can certainly help. If you have an unanswered question, all you need to do is post it to your LinkedIn connections. Chances are high that at least one or two people will reply to you. You may not get the answer you’re looking for, but the answers you do get may get you closer to the answer you need.
You will see that people are usually willing to help you if you need it. All you need to do is ask. Of course, there will be many people who simply don’t know the answer to your question. However, there will also be many people who can offer their help. Having a robust network is a wonderfully useful thing. You can thank LinkedIn for that.
Conclusion
LinkedIn is not only an amazing social network, but it’s also a wonderful way to manage your customer relationships and has tremendous capabilities that can really take your business to the next level. It allows you to connect and stay connected with your valuable online connections. It not only helps you collect valuable information, but also allows you to make the most of that information and use it effectively for your business. You should learn everything you can do and take advantage of everything LinkedIn has to offer.
