The fair market value of a note is less than its cost InvestorsBeware The fair market value (FMV) of most notes and mortgages is less than their unpaid balances, their cost, or their face values. I have appraised and invested in IOUs for the past 35 years, and found that […]
For many people, the mobile marketing term it is often seen simply as a form of advertising delivered to a mobile phone from an advertising company or service. At one time this definition might have been correct, but mobile marketing has gone far beyond the simple act of sending an […]
With the advent of technology and the extensive use of the World Wide Web, marketing strategies have taken on a whole new look, opting to engage people online rather than offline. Various online marketing strategies are being used to attract potential customers, one of which is YouTube marketing, which essentially […]
Can you imagine a company where all of its employees (and not just a select few) are empowered to make important decisions that affect their work? Where anyone can not only make suggestions on what will work best for clients, but also create and lead teams to implement solutions to […]
According to ISPO News, we make approximately 10,000 decisions a day and “products that evoke emotions always win.” Humans base 90 percent of their decisions on emotion, which, when you think about it, is a staggering statistic. Nonprofits have a clear advantage over for-profit businesses by offering their donors much […]
Local search engine optimization has become the backbone of many online marketers. In fact, businesses that don’t use professional internet marketing agencies to help them with their online marketing haven’t incorporated local into their sites and marketing, which means they’re probably being penalized right now by the major search engines. […]
In recent times, social media platforms have conquered the market. Not one or two, but there are various platforms where one can post their creative ideas as photos and videos. Also one can follow various people there if you like their content. Seeing that these platforms have millions and billions […]
Etymology is the study of the origin of words. As languages develop, the meaning of words can change over time. This causes confusion and misunderstanding when communicating with other people. In a world where you live from communication, advertising or marketing, it is not only important to have clarity in […]
Big data and analytics are primarily reshaping all aspects of the travel industry, and companies that don’t adapt will be left behind in the data-driven industry. Big Data Analytics is improving the customer experience, increasing business efficiency and revenue management in the travel industry. The travel industry generates and operates […]
Best practices for using photos and graphics in web design Let’s update the old cliché. If a photo is worth a thousand words, then a digital photo, on your website, is worth a thousand clicks. This is because using images in website design is one of the easiest things you […]
