What Does It Mean to Create a Conceptual Design?
Create a Conceptual Design
Design concepts are the foundation upon which production-ready designs stand. They are the beginnings of ideas for how a project might develop, and they should include both creative sparks and practical considerations.
When we’re thinking about what does it mean to create a concept, the most important thing to remember is that design projects are intended to be used. They must accomplish a practical task (like conveying information, branding, or creating functionality) while also being aesthetically pleasing. This is a tall order, especially when it comes to art. Artists can easily get lost in the creative process and lose sight of what the design is meant to do. The conceptual design phase is a necessary step to help keep designers grounded in the reasons behind their creative decisions.
For example, let’s say you’re a web designer working on a website for a toy company. During the conceptual design phase, it’s your job to understand the client, their mission and values, and their audience. Using this information, you will come up with design ideas that can help them achieve their goals while still maintaining the company’s brand and ethos.
What Does It Mean to Create a Conceptual Design?
This might require a lot of research, including understanding what your competitors are doing with their websites, what features their customers value most, and what types of content your clients are interested in. It may even require iteration as you refine your concept. Once you have a solid framework, it’s time to begin creating your production-ready design.
As a general rule, the concepts created during the conceptual design phase aren’t going to be as polished or finished as the final product that will be released to market. This is because the concepts must consider practical factors like cost and technical limitations. However, it’s a good idea to try and think through every possible scenario to avoid costly mistakes down the road.
Another important point to consider when considering what does a conceptual design is the need for a clear and defined project vision. This helps to ensure that the entire team is on the same page with what is being worked on, and it can also help make collaboration easier.
For example, when you’re working on a new flavor of a drink, it would be helpful to have an initial idea of what the packaging should look like and who its target market is. This way, you can make sure that the end result will be something that your customers are likely to want and will have a reasonable chance of success in the marketplace. This is particularly important when working on complex or innovative projects.
