Category: Digital Marketing
Tips and tricks to optimize the speed of a website
Websites are getting bigger and more complex with each passing day. This leads to slower loading of websites and ultimately decreased sales conversions. The average online shopper expected a website to load in just four seconds in 2006. Over the years, remarkable technological innovations have made it more difficult to meet an online shopper’s expectations.…
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Opinion leadership in public relations
Why do companies need to have thought leadership as part of a tech public relations campaign? For many companies, corporate reputation is not built solely on product range or customer base, but also on the credibility of their management team and their vision within the industry. This is particularly true for organizations seeking funding or…
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Book Review – 4 Things I Got From Stephan Schiffman’s Book
I recently finished reading “25 Sales Habits of Highly Successful Salespeople” by Stephan Schiffman. It’s a pretty short read and if you’re serious about selling, it’s definitely worth reading. In this post, I want to share 4 takeaways that I got from the book. The good thing is that regardless of the type of sales…
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How to write compelling and satisfying stories
Both structure and content inform each other as a story unfolds. Structure consists of the storyboard of scenes that drive a story to its conclusion. It is the framework, the scheme, the scaffolding for the decisions of what to present. The content consists of actions that characters perform in particular environments. These are the events…
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Why would you need a Google Rank Tracking API?
Whether you have an SEO tools website or run an SEO business, the ability to track and report customers on Google ranking for their specific keywords will be an essential part of the service you provide. Of course, you can always do a manual Google search and then filter the results to find where a…
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Top 7 Website Design Mistakes
When building a website or hiring a company to build a website for you, it’s important to make sure your website doesn’t contain any of these top 7 web design mistakes: Website Design Mistake #1: Spelling Mistakes Often your website content is produced quickly and doesn’t bypass the normal spell check you would in marketing…
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5 Solid Reasons to Start Thinking About Hiring an SEO Company
SEO companies are more knowledgeable Many companies try to do SEO on their own, but only get mixed results. This is very time consuming and if you are not familiar with the latest SEO and marketing trends it can be very difficult. When they outsource their SEO to a third party, they can spend their…
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Secrets to Effective Link Popularity
How to do Link Building? – SEO Software Reviews Search engine optimization consists of on-page optimization and off-page optimization. From now on, Off Page Optimization is more important than On Page Optimization for search engines like Google, Yahoo and MSN. What is off-page optimization? Improve link popularity Use keyword-rich anchor text Improving Google’s public relations…
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Introduction to automatic responses
When it comes to making money online, especially when it comes to email marketing, there is one tool that is very important and essential. If truth be told, it’s the ONLY tool you needed to start building targeted email lists in whatever niche you’re targeting. Of course I’m talking about a AUTORESPONSE. With a auto…
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Write an impressive job application letter
Through your application letter, employers get their first impression of you. Therefore, you should be very careful while writing this very important letter. Make it as professional as possible so that employers get a good impression of you. Use proper and effective language and don’t mince words. You can use the following guidelines to write…
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